What agentic commerce actually requires in production
Macy's reports customers spending 4.75x more with their AI assistant. Sephora just launched inside ChatGPT. Zalando rolled out to 25 markets. The question for every other retailer isn't whether to build this — it's how to architect it so it actually works. Here's what I learned building one for premium floral e-commerce.
À propos de l'auteur

Cyril Noirot
Lead Data Scientist
Data scientist freelance. Je conçois et déploie des systèmes de décision — prévision, pricing, marketing measurement, optimisation — pour des équipes qui prennent des décisions à fort enjeu.